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Contact: Joan Haller
Phone: (703) 736-9666
E-mail: joanhaller@landcarenetwork.org

For Immediate Release

PLANET’S CALENDAR OF EVENTS

Herndon, VA, August 1, 2005 — The Professional Landcare Network (PLANET) ensures that the green industry will flourish by cultivating the personal, professional, and business growth of those who enhance the world’s landscapes. PLANET fulfills its mission by providing top-notch educational opportunities at events that are scheduled throughout the year. PLANET invites all green industry professionals to take part in the following events and to benefit from the training, networking, and resources that are essential to growing their businesses.

Specialty Symposium
August 12–14, 2005
Westin O’Hare Airport, Chicago, Illinois
This popular annual educational event takes an in-depth look at one particular aspect of the landscape contracting and lawn care business. The 2005 Specialty Symposium (for maintenance, installation/design/build, and lawn care professionals as well as interiorscapers) will focus on all aspects of employee training. The program is based on the contents of the latest volume in PLANET’s series of annual Crystal Ball Reports, Crystal Ball Report #25, entitled Developing Your Human Capital: A Focus on Training. JP Horizons, Inc., an employee training company well known to PLANET members, will facilitate the educational sessions.


Masters in Management for the Landscape Industry
September 9–10, 2005
Hilton Seattle Airport, Seattle, Washington
Join popular workshop facilitator Kevin Kehoe of Kehoe & Co., Laguna Niguel, California, for his “Masters in Management for the Landscape Industry” seminar. A not-to-be-missed educational opportunity for company managers and supervisors, Masters is a private business consultation in an interactive group setting that offers attendees proven real-world, total-quality techniques to help them grow profitable green industry companies. The workshop format, which has been upgraded for 2005, adds new research on performance benchmarks, new information and examples of building business systems that reduce costs and increase quality, and new information on management reporting strategies. Attendees will leave the seminar with their own business plan, including a business vision, customer survey, incentive program, and transformation project plan.

Monopolize Your Marketplace
September 9-10, 2005
Embassy Suites Atlanta Airport, Atlanta, Georgia
This two-day, interactive learning workshop is designed for green industry owners, managers, and employees to help them develop a customized sales and marketing plan, budget, and resource guide to generate ongoing revenues and profits. Led by Judith M. Guido, principal of Guido & Associates and a national business trainer, speaker, and business planner, this event will explore ways to create and retain profits, market leadership and develop a sustainable growth marketing and sales plan. Bring your marketing and sales questions and leave the workshop with a new marketing plan along with the knowledge to bring your company high-yielding profits for years to come.


Green Industry Conference
November 2–5, 2005
Renaissance Orlando Resort, Orlando, Florida
Green industry business owners, managers, supervisors, and employees of all kinds will find something to spark their interest and improve their knowledge and skill levels at this
dynamic, information-packed conference and trade show. PLANET’s Green Industry Conference features top-notch education and networking opportunities targeted specifically for landscape and lawn care professionals. This unique event will equip conference participants with the tips, techniques, and “how-tos” they will need to increase their success in this fast-paced industry. Plus, attendees will have the chance to view the vast array of new products, technology, and services on display at the Green Industry Expo.

Executive Forum
February 2-5, 2006
Hyatt Regency Lake Las Vegas, in Las Vegas, Nevada
Executive Forum offers PLANET members an event that is a true combination of business and pleasure. The three-day meeting includes morning educational, discussion, and networking opportunities, led by an industry expert, as well as afternoon time for golf, sightseeing, shopping, and entertainment. Company owners and top management find it to be the perfect time to see old friends, make new acquaintances, and share best practices while gaining valuable knowledge on the hot topics and business issues that concern them most.

For more information about PLANET events, please contact the PLANET office at (800) 395-2522 or www.landcarenetwork.org.

PLANET represents approximately 4,000 green industry service provider companies and suppliers nationwide that specialize in design/build/installation, interiorscaping, lawn care, and maintenance. These firms and their employees represent more than 100,000 green industry professionals.